Inspiration of Today 11
Inspiration of Today is a daily series in which I share images that inspire me from the industry. Wether is a Fashion Editorial, Advertising Campaign, Lookbook, Catalog or Fashion Film. The idea is to create a visual library of people I admire and the style I love. I hope you like it too.
THE OUTNET 2017 CAMPAIGN
Today's inspiration comes from The Outnet. This was a surprise for me because I hadn't heard of The Outnet before. As I did my research I found it's basically an e-retailer owned by NET-A-PORTER Group. What struck me about the campaign was the street style, wide angle, natural light and almost boho style. It falls completely on the lifestyle spectrum, trying to recreate reality; or better said trying to avoid anything fake. Just a couple of friends roaming the streets of L.A. with great style.
CLIENT: THE OUTNET
Photographer: Riccardo Vimercati
Models: Amanda Wellsh and Kajsa Mohammer